Social media is one thing that a wedding photography should be really strong with at the end of the day.
If you are not in on the social media race right now, then you should know well enough that you are really missing out on the bigger slice of the marketing pie and this can turn out to be very bad for your business and for your career in general. Have no fear though because at the end of the day, nothing is every too late. It is always better late than never. Social media is a force to reckon with in terms of swaying popular public opinion about you and about your particular brand of photography as a wedding photographer. This is something that you should be strategizing from the get go. If you are fairly new to the industry or if you are still contemplating a career as a professional wedding photographer, then you should really get your social media profiles up to speed as early as now, when you still have something that you will be able to do about it.
Work on your social media engagement as a wedding photographer.
Engage people as much as you possibly can on social media. Whenever you have followers ask you something either through direct message or through comments on common threads that you are in, go out of your way to answer them or to address them within at 24 hours, at most. People tend to respect you and appreciate you more as a professional when you go out of your way to sincerely cater to requests or questions, regardless of how small they might turn out to be when it all comes down to it. If your social media doesn’t have that kind of following just yet, a smart way for you to get around this would be for you to spark conversation by joining in on public forums, inputting valuable advice or info on other people’s threads, and the like.
Keep your content relevant at all times.
Try to revolve around the real of the niche that you are in as a professional wedding photographer in and around Hertfordshire. It takes commitment and constantly reminding yourself to always be on the right track whenever you are posting stuff on social media. The moment that you deviate from your theme, you end up casting a shadow on your eligibility and reliability as a professional in your field. That is something that you should avoid as much as possible because it can make your progress hard to attain.
Work on your social media presence every single day.
You don’t have to spend all of your time on social media but you do need to be a little vigilant and persistent with it if you would like to gain some degree of progress one way or the other. When you are out of town, there are a lot of programs out there that will allow you to go ahead and schedule your posts while you are at it.